swop 2025

swop - The show with all the content.

The packaging industry is essential to all other industry sectors. It's impossible to think of any product without the sometimes highly complex manufacturing processes behind it – however large or small the company or product might be. All industry sectors require intelligent packaging strategies along the entire value chain, encompassing warehousing, logistics and even administration. The widespread global relevance of the areas covered by swop and the high calibre of both exhibitors and visitors make swop in China every one year the go-to international event for a highly knowledgeable specialist audience.

swop shanghai world of packaging exhibition

Join the interpack alliance and make a new appearance

Besides interpack itself - the flagship trade fair that gives this family its name - the interpack alliance will span all international events staged by Messe Düsseldorf under its processing & packaging portfolio. The interpack alliance emerged out of interpack's world leading processing and packaging fairs to enable networking and sharing of expertise between interpack and swop. As a member of the interpack alliance, swop will benefit from this too.

The innovative 8

THE ENTIRE VALUE CHAIN AT ONE TRADE FAIR.

swop is the essential event for the food, beverage,confectionery, bakery, pharmaceutical,cosmetics,non-food andindustrial goods sectors. No other trade fair in China represents the entire supply chain. And at no other trade fair in China does the packaging industry provide all industry sectors with tailored solutions and innovative designs based on such a variety of materials.

Innovation begins at swop

Make new contacts, acquire new clients and leave your mark with an innovative stand design. swop is a must for global players, innovative mid-sized companies and traditional small businesses alike. It's where you see technological progress first.

swop also thinks way outside the box. It's a trendsetter for progressive and visionary concepts and ideas in the global field of sustainability. Numerous complementary events held during the show provide visitors and exhibitors with valuable inspiration.

Inspiration for the next year

There is more to see in the 5 exhibition halls than you can pack into three days and you can't get such a comprehensive, up-to-date overview of the competition anywhere else in China and Asian region. More than 40,000 specialist visitors from 100+ countries are all potential contacts for you.

98% of all participants recommend the trade fair

You've probably noticed that, as the organisers, we are more than a little enthusiastic about swop. But the feedback from participants is just as positive. Whether they are an exhibitor or a visitor, anyone who's been to swop wants to return.

Make sure you’re there from 25-27 November, 2025 when the professionals meet in Shanghai.

Visitor Feedback for swop 2024

Mr. Udomsuk Limwongthong, the Managing Director of The One Point from Thailand

“This year’s exhibition was impressive in scale, with numerous exhibiting companies. I came to discover innovative technologies and trends in the packaging industry, and I gained a wealth of knowledge. I’ll definitely attend the next swop and look forward to seeing even more groundbreaking innovations.”

Ms. Virginia Marte, the COO of CAFÉCUATROPH COFFEE STORE, a food manufacturer from the Philippines and a member of Alipop

“I attended swop to find packaging machines and materials. It was my first time at such a large-scale exhibition, and I was pleased to find a wide range of suppliers offering excellent value for money. I’ll be back next year.”

Exhibitor Feedback for swop 2024

Ms. Jiang Jing, the Marketing Director of Hualian Machinery Group

“The packaging industry is increasingly focusing on efficiency, intelligence, and personalized customization. At swop, we showcased our cutting-edge packaging solutions and connected with numerous buyers with relevant needs. We look forward to returning next year!”

Mr. Lai Jisheng, the Sales Manager of Guangdong Yuedong Machinery Industry Co., Ltd.

"By participating in swop 2024, we have conducted in-depth exchanges with numerous professional buyers and visitors from all around the world, gaining abundant insights. We are extremely satisfied with the high quality and professionalism of swop."