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swop
swop 2024 Set to Unveil: November Packaging Expo in Shanghai Showcases Industry Trends in Digitalization and Sustainability
2024-10-30
The packaging industry is experiencing a profound shift, fueled by the twin forces of digital transformation and environmental sustainability. The implementation of intelligent and automation technologies and the adoption of sustainable materials are driving the industry toward greater efficiency and environmental responsibility. In line with these advancements, the Shanghai World of Packaging (swop) will be held from November 18-20, 2024, at the Shanghai New International Expo Center. Covering an expansive 65,000 square meters, the exhibition will bring together over 900 exhibitors, offering insights and solutions across the entire packaging value chain.
Expert Insights: Unpacking the Latest EU Packaging Regulations at swop 2024
This year’s swop will provide a comprehensive view of the latest packaging industry trends and end-to-end solutions across the entire value chain. From regulatory updates and cutting-edge technologies to diverse exhibits, the event will showcase how companies can elevate their sustainability efforts through packaging innovations, intelligent production systems, and the use of advanced materials. A key focus will be on the European Union’s Packaging and Packaging Waste Regulation (PPWR) and the latest rules on food packaging and post-consumer recycled (PCR) plastics. Exhibits will highlight pioneering packaging materials, including MDO-PE mono-materials, EVOH, and TPVA high-barrier solutions. The exhibition will feature a diverse range of packaging containers, food and beverage processing machinery, packaging materials, and products.
Seamless Connections: swop Introduces Buyer-Centric Routes to Streamline Exhibitor-Buyer Interactions
To facilitate efficient and targeted matchmaking between buyers and exhibitors, swop 2024 will debut a “buyer-centric” navigation model. With three themed routes—each containing 12 custom-designed pathways—trade buyers can address their specific needs with precision. These thematic routes will guide visitors through intelligent packaging solutions, packaging container production, and specialized materials, optimizing their experience and ensuring they connect with the right suppliers to improve traceability, efficiency, accuracy, and production yields.
Elite Gathering: swop Teams up with the FAO China Office and Other Partners to Explore Packaging Innovation
As digitalization and sustainability reshape the packaging landscape, swop not only observes these changes but actively fosters them. For the fourth consecutive year, swop will partner with the Food and Agriculture Organization of the United Nations (FAO) in China to host the SAVE FOOD Forum. The forum will bring together representatives from government, research institutions, and the packaging supply chain to explore how packaging innovations can contribute to food conservation.
A range of forums and activities will complement the exhibition, including:
2024 E-commerce Packaging Green Innovation Exhibition and Smart Digital Development Seminar
2024 Packaging Industry-University-Research Conference & 2024 Green Packaging Engineer Workshop
Launch Event for Cutting-edge Packaging Materials with A Focus on Innovation and Green Development
2024 SAVE FOOD Forum and China SAVE FOOD Design Award/Sustainable Design Award Ceremony
Customer Acquisition · New Opportunity Development Forum for Cross-border E-commerce Businesses
Food Equipment and Intelligent Manufacturing (Shanghai) Forum
Sustainable Future: A Journey through the Lifecycle of Sustainable Packaging
Overseas Business Matchmaking Meeting
Pre-registration for swop 2024 is now open. Attendees are invited to explore the latest packaging innovations, technologies, and materials while staying ahead of industry trends. Register today to enjoy exclusive on-site benefits, with additional perks available for group registrations.
About swop
Messe Düsseldorf (Shanghai) Co., Ltd. and Adsale Exhibition Services Ltd. will join hands once again to present the Shanghai World of Packaging (swop) at Shanghai New International Expo Centre from 18 to 20 November 2024. Shanghai World of Packaging (swop), as a member of the interpack alliance, the world's leading packaging machinery and processing exhibition, will make full use of the interpack alliance’s global network and professional resources to provide an excellent trade display platform for domestic and foreign processing and packaging machinery manufacturers, packaging material production suppliers. swop will provide one-stop processing and packaging solutions for end buyers of Food, Beverage, Sweets, Bakery, Pharmaceutical, Cosmetics, Non-food and Industrial Goods Packaging.
For more information, please visit the official website: www.swop-online.com, or scan the official QR code below to stay tuned with the latest Shanghai World of Packaging (swop) news.
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Press Contact:
Ms. Tina Shen
Messe Düsseldorf (Shanghai) Co., Ltd.
Tel+86-21-6169 8313
Fax+86-21-6169 8301
tina.shen@mds.cn
www.mds.cn
Ms. Agnes Tai
Adsale Exhibition Services Ltd.
Tel+852-2516 3365
Fax+852-2516 5024
swop.hkpr@adsale.com.hk
www.adsale.com.hk
About the Organizers
Messe Düsseldorf (Shanghai) Co., Ltd.
As one of the Asian subsidiaries of “Messe Düsseldorf for Asia” (MDfA), established in 2009, Messe Düsseldorf Shanghai (MDS) is committed to introducing industry leading trade fairs to China and providing Chinese and international customers with superior exhibition services. MDS is successfully holding 13 leading trade fairs and conferences in China, covering a broad range of industries including printing, packaging, wire and tube, plastics, medical devices, rehabilitation, retail, safety and health, wine & spirits and caravanning. With a workforce of 60+ fulltime employees, the company’s head office is located in Shanghai with a branch office in Beijing. For more information about MDS, please visit www.mds.cn.
Adsale Exhibition Services Ltd.
Adsale Exhibition Services Ltd has been established in Hong Kong since 1978. It is the organizer of Chinaplas, the Asia’s no. 1 exhibition in the plastics and rubber industries. Adsale is also the organizer of Sino-Pack, PACKINNO, Sino-Label and Printing South China, etc. Backed up with enormous resources in Asia and with well-versed trade promotion strategies for the Chinese market, Adsale is endeavoring to provide cost-effective and integrated marketing solutions across various industries, to satisfy international suppliers’ needs of tapping into the Chinese and Asian markets. The Group has offices in Beijing, Shanghai, Shenzhen and Singapore. Website: www.adsale.com.hk
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